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Research papers

Turning images into fragrances

Whilst all consumer products have both sensory and image properties which work together to influence the user's perception, the image content in fine fragrances is probably one of the highest. Consumer life style aspirations, self image and even...

Catalogue: Seminar 1991: Fine Fragrances And Fragrances In Consumer Products
Authors: Anthony A. Williams, D. J. Whittlestone, Derek C. Martin
June 15, 1991
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Citation

Williams, Whittlestone and Martin (1991a, June 15). Turning images into fragrances. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/turning-images-into-fragrances


Research papers

Optimising flavours and fragrances for international markets

Flavours and fragrances are important ingredients in a large range of consumable products. If such products are to be successful, it is important that these aspects are not only optimised sensorially for different segments of the international...

Catalogue: Seminar 1989: Research For Flavours And Fragrances
Author: Anthony A. Williams
June 15, 1989
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Citation

Williams, A. A. (1989a, June 15). Optimising flavours and fragrances for international markets. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/optimising-flavours-and-fragrances-for-international-markets